History Fifth Sun started out as Aztlan Graphics in 1994. It was started and is still run by Dan Gonzales who is the chief creative director. Dan was a practicing Civil Engineer when he went into business with his brother, artist David Gonzales to launch the Homies Brand. One year later, they separated, and Aztlan was born. Fifth Sun’s fourteen-year history has been about expressing creativity, pursuing excellence, competing and enjoying life. Although we remain deeply rooted in the Hispanic market, Fifth Sun was born out of a desire to produce creative graphics that target the style- conscious masses of all ages, all ethnicities and both young men and women. We have become known for not only the quality of art we produce but also the quality of people who make up Fifth Sun. We care about our company and the success of our partners, and our product speaks for itself.